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David Beckham’s health drink startup IM8 takes $1B from General Catalyst’s unusual CVF fund

General Catalyst’s Customer Value Fund doesn't make equity investments. It's providing $1 billion for IM8, known for its longevity vitamin drink.

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TechCrunchLean L·4h ago
David Beckham’s health drink startup IM8 takes $1B from General Catalyst’s unusual CVF fund
General Catalyst’s Customer Value Fund doesn't make equity investments. It's providing $1 billion for IM8, known for its longevity vitamin drink.
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David Beckham’s health drink startup IM8 takes $1B from General Catalyst’s unusual CVF fund

How 1 sources are covering this

David Beckham’s health drink startup IM8 takes $1B from General Catalyst’s unusual CVF fund

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David Beckham&#8217;s health drink startup IM8 takes $1B from General Catalyst&#8217;s unusual CVF fund

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David Beckham’s health drink startup IM8 takes $1B from General Catalyst’s unusual CVF fund