How Chevy Rushed The 1962 Chevy II Nova To Market In 18 Months To Fight The Ford Falcon

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• JalopnikLean L·2h ago

  How Chevy Rushed The 1962 Chevy II Nova To Market In 18 Months To Fight The Ford Falcon

  With a competitor dominating sales, Chevrolet responded with a streamlined development strategy that dramatically shortened production timelines.

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