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The NHL’s ‘Heated Rivalry’ Offseason Dilemma: How to Capitalize on Hockey’s Pop Culture Moment

Those romance novels are hot IP. The sport's ratings are up. Now pro leagues are figuring out how to get fans to the rink — and keep them.

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Hollywood ReporterLean L·3h ago
The NHL’s ‘Heated Rivalry’ Offseason Dilemma: How to Capitalize on Hockey’s Pop Culture Moment
Those romance novels are hot IP. The sport's ratings are up. Now pro leagues are figuring out how to get fans to the rink — and keep them.
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The NHL’s ‘Heated Rivalry’ Offseason Dilemma: How to Capitalize on Hockey’s Pop Culture Moment

How 1 sources are covering this

The NHL’s ‘Heated Rivalry’ Offseason Dilemma: How to Capitalize on Hockey’s Pop Culture Moment

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The NHL&#8217;s &#8216;Heated Rivalry&#8217; Offseason Dilemma: How to Capitalize on Hockey&#8217;s Pop Culture Moment

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Megan Stalter Is Open To A &#8216;Hacks&#8217; Spinoff &#038; Praises &#8220;Beautiful Ending&#8221;: &#8220;It Couldn&#8217;t Have Ended Any Other Way&#8221;

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The NHL’s ‘Heated Rivalry’ Offseason Dilemma: How to Capitalize on Hockey’s Pop Culture Moment

Lewis Pullman Revving Up For Kaitlyn Mikayla’s Motorcross Drama ‘Ragamuffin’, David Permut Producing

Megan Stalter Is Open To A ‘Hacks’ Spinoff & Praises “Beautiful Ending”: “It Couldn’t Have Ended Any Other Way”