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Jack White Emphasizes “No Announcement” Release Strategy By Not Announcing New Album Frozen Charlotte

Jack White has again announced a new album without actually announcing it. The second and final installment of Third Man Records' new Release Lab video series — ostensibly an educational deep dive into the label’s marketing strategies — contains news of his seventh solo album. The post Jack White Emphasizes “No Announcement” Release Strategy By Not Announcing New Album <em>Frozen Charlotte</em> appeared first on Stereogum .

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StereogumLean L·2h ago
Jack White Emphasizes “No Announcement” Release Strategy By Not Announcing New Album Frozen Charlotte
Jack White has again announced a new album without actually announcing it. The second and final installment of Third Man Records' new Release Lab video series — ostensibly an educational deep dive into the label’s marketing strategies — contains news of his seventh solo album. The post Jack White Emphasizes “No Announcement” Release Strategy By Not Announcing New Album <em>Frozen Charlotte</em> appeared first on Stereogum .
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Jack White Emphasizes “No Announcement” Release Strategy By Not Announcing New Album Frozen Charlotte

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