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YouTube sports strategy targets more live rights -- but not necessarily events

YouTube is targeting more live sports rights. But it's more likely to buy games in bulk if there's a clear consumer proposition underlying the rights.

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CNBCLean R·1h ago
YouTube sports strategy targets more live rights -- but not necessarily events
YouTube is targeting more live sports rights. But it's more likely to buy games in bulk if there's a clear consumer proposition underlying the rights.
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YouTube sports strategy targets more live rights -- but not necessarily events

How 1 sources are covering this

YouTube sports strategy targets more live rights -- but not necessarily events

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