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New ID. AURA is the mainstream EV VW needs – but its software is the real story

Volkswagen built its global empire on the promise of affordable, accessible transportation, embodied by the iconic Type 1 Beetle. Now facing an existential crisis after a decades-long push upmarket , the automaker faces a reckoning – and a retreat back into affordable, mass-market electric sedans like the new FAW-VW ID. AURA L5 (and the software that powers it) might be exactly what VW needs to reach a new generation of buyers. more…

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ElectrekLean L·1h ago
New ID. AURA is the mainstream EV VW needs – but its software is the real story
Volkswagen built its global empire on the promise of affordable, accessible transportation, embodied by the iconic Type 1 Beetle. Now facing an existential crisis after a decades-long push upmarket , the automaker faces a reckoning – and a retreat back into affordable, mass-market electric sedans like the new FAW-VW ID. AURA L5 (and the software that powers it) might be exactly what VW needs to reach a new generation of buyers. more…
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New ID. AURA is the mainstream EV VW needs – but its software is the real story

How 1 sources are covering this

New ID. AURA is the mainstream EV VW needs – but its software is the real story

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