WPP Chief AI Officer Daniel Hulme joins Arjun Kharpal to explore how AI is transforming advertising, from creative campaigns and audience insights to AI agents that could one day shop and make recommendations for us. They also discuss AI safety, testing and the future of human creativity.
WPP Chief AI Officer Daniel Hulme joins Arjun Kharpal to explore how AI is transforming advertising, from creative campaigns and audience insights to AI agents that could one day shop and make recommendations for us. They also discuss AI safety, testing and the future of human creativity.
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