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Wet Leg Cover The Cardigans For Deutsche Telekom’s New Gen Z Campaign

Wet Leg's Rhian Teasdale is the face of a new Deutsche Telekom campaign targeted at Gen Z reclaiming agency in a digitally overstimulating world. The campaign is called "Not A Passenger," and actualized in a visual, inspired by the Cardigans' 1998 hit " My Favorite Game ," where Teasdale fends off internet influencer demons pushing their manifestations, self-care routines, or AI slop. The video also features a small snippet of Wet Leg covering "My Favorite Game," and it plays as an homage to th…

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StereogumLean L·33m ago
Wet Leg Cover The Cardigans For Deutsche Telekom’s New Gen Z Campaign
Wet Leg's Rhian Teasdale is the face of a new Deutsche Telekom campaign targeted at Gen Z reclaiming agency in a digitally overstimulating world. The campaign is called "Not A Passenger," and actualized in a visual, inspired by the Cardigans' 1998 hit " My Favorite Game ," where Teasdale fends off internet influencer demons pushing their manifestations, self-care routines, or AI slop. The video also features a small snippet of Wet Leg covering "My Favorite Game," and it plays as an homage to th…
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Wet Leg Cover The Cardigans For Deutsche Telekom’s New Gen Z Campaign

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